Sandbox Companies
The Swapping Company
Opening up the resale market.
One: resale stores and individuals who want to sell online can’t afford an e-commerce solution. They don’t have time to set up multiple selling sites and manage all their accounts. It can take 20 minutes to post one item and then manually send each item to each site.
Creelio
Creelio simplifies content marketing for small and medium-sized businesses. The company tackles the “I know I should be blogging and tweeting regularly, but I don’t have the time” problem faced by many businesses. Creelio helps those businesses take advantage of content marketing as a smart and efficient way to build their brand and engage with a loyal community.
In less than 20 minutes per month, businesses will have a growing social influence. Creelio removes the hassles of content marketing through a mobile marketing platform that delivers original, targeted, quality content that matches the company’s voice. Creelio regularly delivers content recommendations to a customer’s mobile phone where they can personalize and approve them for delivery to their Twitter, Facebook, and Blog accounts according to a customized schedule.
The market size is significant for custom content. According to the Custom Content Council (April 2013), annual spending on production and distribution of custom content rose 9.2% since 2012 to $43.9 billion. Of the average overall marketing, advertising and communications budget, 39% of funds were dedicated to content marketing. According to Outbrain.com’s Report: State of Content Marketing 2012, 96% of marketers surveyed use social media platforms such as Twitter and Facebook to distribute their brand’s digital content, up from 88% in 2011.
Based on 1,000 respondents to a study, “Characteristics Study: A Look at the Volume and Type of Content Marketing in America for 2013,” 40 to 44% expect to increase their output of Web updates, social content and SEO content in 2013. In an infographic built by blogging.org in 2012, there are an estimated 31 million bloggers in the United States with 42 million blog sites and 329 million people viewing blog content. Sixty-percent of businesses have a company blog, however, their rates of updating the blog are weak with 35% blogging once per month and 65% blogging once a year or less. In the micro-blog space, Twitter has more than 200 million active users sending more than 400 million tweets per day with 60% tweeting via mobile devices according to an article published in September 2013 in The Guardian.
Co-founders Steve Stava and Julie Edge bring industry experience to this new venture. Stava has 25 years of experience designing technology solutions. Edge has worked for more than two decades as a strategic communications and policy expert. Together, they have created the new “easy button” for content marketing.
Digital Sandbox funding will help Creelio build the web interface and data analytics components for the platform.
Motavera
Motavera is an online platform that enables small to medium-sized businesses to find and hire college students for internships and entry-level employment. Motavera is a combination of informative profiles similar to those on LinkedIn and Indeed’s job posting functionality but exclusively for college students solving the problem of connecting college students with job opportunities in their field of study.
Support from Digital Sandbox KC will be used to further design and develop the existing minimum viable product of the platform. “This product was developed to solve a problem the founders were experiencing as college students. These are young entrepreneurs who jumped in and solved it,” said Jeff Shackelford, director, Digital Sandbox KC.
“I am ecstatic that Motavera has received support from Digital Sandbox KC and look forward to establishing ourselves in the Kansas City ecosystem,” said Nep Orshiso, co-founder of Motavera. They plan to relocate later this year to Kansas City from Truman State University.
Royal Loyal
Creating loyal customers cost effectively.
Royal Loyal is building a universal mobile app service that promotes store products on a weekly basis at gas stations, convenience stores and other retail locations. Many store owners can’t afford to build a custom mobile app. The Royal Loyal app will allow these businesses to reach their customers more effectively and at a manageable cost.
Currently there is virtually no downloadable mobile app/website that caters to convenience store shoppers or independent store business owners. Many independent store owners can’t afford to design or build a custom mobile application to market their business. Big chain stores like QuikTrip and Price Chopper have teamed up to offer a loyalty system but most independent store owners don’t have the necessary tools to work together.
“Royal Loyal has identified a real problem for independent and smaller convenience store owners,” said Jeff Shackelford, director, Digital Sandbox. “Babir’s experience in the convenience store business really provides him great insight into what works in retaining and attracting new customers.”
Royal Loyal has developed a cell phone-based loyalty program that allows store-owners to quickly and easily develop store-specific promotions and loyalty rewards. The system enables store owners to promote specific products to attract new customers and unique rewards for frequent customers. Business owners can quickly reach a wider and larger audience through Royal Loyal’s platform.
Digital Sandbox funding is assisting the company with building a more streamlined user experience for both store owners and store customers.
Happy Food Company
Happy Food Co delivers a new Eat Well solution for busy professionals and families who want fresh, home-cooked meals but don’t have time. Happy Food Co offers “meal kits” with ingredients supplied by premium providers and comes with visual instructions. Meals can go from kit to table in under 30 minutes. The meal kits are ordered via website and delivered daily to designated distribution partners that are equipped and monitored by Happy Food Co technology.
“Digital Sandbox KC money will support software development to connect the ordering process with distribution hubs,” said Jeff Shackelford, director, Digital Sandbox KC. “The founders of this are committed to combining technology with healthy eating and convenience.”
“We are privileged to join Digital Sandbox,” said Jeff Glasco, founder of Happy Food Co. “We feel lucky to be in Kansas City and are constantly amazed by the willingness of our community to bend over backwards in helping validate our solution as we work toward launch.”
Cancer SurvivorshipTraining
Cancer Survivorship Training is an e-Learning company delivering continuing education courses for health care professionals. The courses are designed to increase knowledge and cancer survivorship care, thereby improving the lives and well-being of cancer survivors.
Support from Digital Sandbox KC will help the company enhance the platform, enabling curriculum developers the ability to offer and sell on the site, thus improving the offerings to health care providers. “Its great example of how technology can improve lives,” said Jeff Shackelford, director, Digital Sandbox KC. “Dr. Klemp and her team are bringing practical education to help oncologists and healthcare providers help survivors of cancer.”
“Digital Sandbox KC support will provide Cancer Survivorship Training with the momentum it needs to develop online training and resources with the mission to change knowledge and change practice of healthcare providers,” said Dr. Jennifer Klemp, PhD, MPH, founder and CEO. “We extend our thanks for the support and entrepreneurial spirit of Kansas City.”
Edge Up Sports
Edge Up Sports is a platform for people who play fantasy football, aiming to make fantasy football research fun. It gives participants “double coverage” or an overlay of an NFL player’s behavior and insights from multiple data sources along with traditional fantasy information. This will give fantasy players the richest insights in the most convenient manner along with a robust user experience by combining the physical, mental and situational elements like injuries, weather and behavior.
“Edge Up Sports is intriguing and unique,” said Jeff Shackelford, director, Digital Sandbox KC. “Our assistance will allow for a richer feature set to be developed and allow them to move more quickly.”
“We are excited about building tools for our customers that help them have fun and win their fantasy football leagues,” said Ilya Tabakh, CEO, Edge Up Sports. “The validation that Digital Sandbox KC has provided allows us to move faster, strengthen our team and deploy a better product.”
PerfectCube
PerfectCube provides business analytics tools – typically available only to large retailers – for small retail business owners. The tools show important trends, comparisons and predictive information so the business owner can anticipate and make more informed decisions by collecting POS and other relevant information.
The solution provides important information and helps business owners understand what it means and what to with the data. It’s almost like a crystal ball for small business owners. “With Digital Sandbox funding the company plans to add additional functionality to help small retailers grow and flourish,” said Jeff Shackelford, director, Digital Sandbox KC.
“We’re excited about the opportunity Digital Sandbox provides to improve our product and move the company forward,” said Mark Calhoun, co-founder of PerfectCube. “Critical resources like this didn’t exist in the area 15 years ago when we did our first startup and we will be able to grow much faster as a result.”
E.D. Dental Services
Today’s healthcare institutions are overwhelmed and part of that strain is a result of dental emergencies being inappropriately placed in hospital emergency rooms. E.D.Dental Services, doing business as The Dentist Is IN, provides 24/7 dental consultation in emergency rooms, urgent care centers and wellness programs through telemedicine services.
The “virtual dentist” program will help assess, triage, recommend care and appoint patients for dental treatment at a dentist’s office; saving millions of dollars of unnecessary and expensive procedures. For example: a dentist communicates with the ER via The Dentist in IN kiosk to asses and facilitate oral health to emergency room patients. The kiosk becomes an “additional staff member” to serve ER patients and get them the specific expertise needed rather than wasting time and resources that might be better spent on patients with appropriate ER issues.
“We are honored to be part of the Digital Sandbox group. The funding we are to receive will help ensure our product is completed with security being a high priority,” said Maria Kunstadter, co-founder of E.D. Dental Services. “The honor of being accepted into this prestigious program validates our company’s story and future success. Thanks, Digital Sandbox.”
TapTeach
Many people volunteer in their children’s classroom. Most do not create a crusade from that experience. Digital Sandbox KC is helping founder Adam Jones and TapTeach evolve the classroom experience itself.
You might say Jones learned a lesson when he volunteered in his kid’s classroom. “I was seeing a bunch of kindergarteners with mice and keyboards in front of them, touching the screen of the computers, not knowing how to work them,” Jones said. “And all day long, I was hearing teachers time and time again say they had put in grant requests with no success.”
That experience motivated Jones to step in. He was convinced that if he could connect educators with developers, together they could build apps that would benefit children and change their educational experiences.
“One way that Digital Sandbox KC assists companies is by connecting them to the appropriate resources,” said Jeff Shackelford, director, Digital Sandbox KC. Shortly after joining Digital Sandbox KC, Jones was awarded a Digital Sandbox KC scholarship for FastTrac® TechVenture™.
Since then TapTeach has received Sandbox funding allowing them to build out important platform elements. “Receiving this assistance from Digital Sandbox is great validation of our vision for a connected and engaging classroom,” said Adam Jones, co-founder. “We’re excited that Digital Sandbox KC has shared in the TapTeach vision, and the team cannot wait to ramp up development on the TapTeach platform and give area educators tools that will impact the lives of their students in 2015.”