Royal Loyal

Royal Loyal

Creating loyal customers cost effectively.

Royal Loyal is building a universal mobile app service that promotes store products on a weekly basis at gas stations, convenience stores and other retail locations.  Many store owners can’t afford to build a custom mobile app.  The Royal Loyal app will allow these businesses to reach their customers more effectively and at a manageable cost.

Currently there is virtually no downloadable mobile app/website that caters to convenience store shoppers or independent store business owners.   Many independent store owners can’t afford to design or build a custom mobile application to market their business.   Big chain stores like QuikTrip and Price Chopper have teamed up to offer a loyalty system but most independent store owners don’t have the necessary tools to work together.

“Royal Loyal has identified a real problem for independent and smaller convenience store owners,” said Jeff Shackelford, director, Digital Sandbox.  “Babir’s experience in the convenience store business really provides him great insight into what works in retaining and attracting new customers.”                                                                   

Royal Loyal has developed a cell phone-based loyalty program that allows store-owners to quickly and easily develop store-specific promotions and loyalty rewards. The system enables store owners to promote specific products to attract new customers and unique rewards for frequent customers.  Business owners can quickly reach a wider and larger audience through Royal Loyal’s platform.

Digital Sandbox funding is assisting the company with building a more streamlined user experience for both store owners and store customers.

http://www.royalloyalclub.com/